The Hopping Mad Web Design Process

 When Hopping Mad is contacted by a company or business to design a website for them, there is a process which we follow. We look at their market, what their business is trying to say, and create, in a collaborative manner, a web design solution that clearly articulates to the targeted audience the business’s message. Although the website  design process is slightly modified for each Web project, we have found that overall we move through a very similar process for almost every client.

Consequently, we have over the years developed a fairly detailed website design and development process. For many clients web design and web development is a mysterious process. If it is their first time, they’re often completely unaware of major aspects of the process, such as the graphic design versus the web development. All they understand is that they provide their requirements, suggestions, and content, and sometime later a website appears. We feel our prospective clients will have a better understanding of everyone’s role in the process by understanding the steps which are involved in creating a successful website. Communication is important throughout this whole process so any miscommunication or confusion can be quickly addressed. Once we have had a discussion with the client to understand what their goals are, who the target audience is, detailed feature requests, and as much other relevant information, HMD can then proceed with

Hopping Mad Designs has been at the forefront of web design for the past 14 years. We partner with businesses and companies, both large and small, from the ground up by delivering well thought out web designs that reflect each business’s personality, uniqueness, and needs. We never offer template design. What we do offer is a customized web design that will push boundaries and elevate a business’s visibility on the web. Basically, we care what you look like online and want to deliver a web design solution that sets you apart from your competition. We look at your market, what you are trying to say, and create, in a collaborative manner, a web design solution that clearly articulates through clever design and extraordinary branding your products or services to your target audience.

In addition to the visual presentation of web design, there are other technical aspects of web design and website development that are key components to the overall success of the site. Without the expertise of smart web programmers, a graphic designer’s work would never be realized or seen on the Internet. With the need for integrating social media into a website, along with the development of mobile apps and interactive mobile apps for iPhones, iPads and Androids, web design teams need to be on top of all their client’s complex requirements and high expectations. Since web design has the potential to be one of the most important means to sustain communication today, it is vital for businesses to work with a knowledgeable team.

Hopping Mad Designs is known for simple, yet visually stunning interfaces. Our website designs are created with usability in mind. We integrate the latest Search Engine Optimization (SEO) techniques, as well as facilitate optimal social media linkages, to create multi-functional websites that work for your business. Hopping Mad web design team custom designs and build websites that are tailored to suit your business and your market. We understand brand marketing. So if you want a unique look and presence that truly reflects who you are and works for your business, then let Hopping Mad Designs partner with you for your next website project.

Gone are the days where  massive back linking campaigns would see your rankings rise online.  SEO was built on this method and some SEO companies still practice this. The reality is that too many back links can do your site harm. Never ever agree to work with an SEO company that will promise to get you to page one of Google within 1-2 months through a large back linking campaign. Sure you may rise up quickly through the rankings,  but it is only a matter of time before you are found out by the algorithm and then your website will incur a penalty. If this happens to your site it will be a long and very hard process not to mention expensive before you are released from the penalty. This could take many many months.

The trick is to look at the bigger picture when it comes to your website and search engine strategy.  Make sure design, site architecture, content , and SEO are all planned from the very beginning. This will give you and your business the best possible outcome.  Don’t rush in for the cheapest design and SEO option as  you will most likely end up in hot water. Do your homework and always go with an experienced, seasoned web studio that has a great design and SEO track record. Most reputable companies are more than happy to sit down and go over a full web strategy with you. If they dont then give them a wide berth.

1) Choose a company because they can offer you a better deal.

Sure, you might save money now – but you have to ask yourself what corners are they cutting to get the cost down for you.

2) Be certain that the web company has a strong and varied portfolio of work. Take a good hard look at their online portfolio and compare them. Often web design companies will provide templates for you and pass these off as customised design. This does not help your business as you really want to try to have a unique look and feel.

3) Is the web company offering you strategic advice, or are they just trying to make a quick sale? Are they taking the time to listen to what you are after and provide you with a complete design solution, ground up from the identity through to the website including your online marketing? If they cannot offer you this then you will end up in trouble later on down the track.